Originality Is Important
Ensure that the ads you are creating are totally original so that there is a sense of uniqueness among the customers. The ad should not be old school- in fact; you would want to invest in something out of the box. One can use visual and audio representation to engrave the product or service in the minds of potential customers. If budget is not an issue, then you can also try models and influencers so that your branding can be even better.